6th April 2006

Boutique firm M L Electronics launches new image

M L Electronics (MLE) announces today that it is launching a new image to support its quest for growth and a greater presence within the medical market. The launch of the new image coincides with the close of a successful year for MLE, in which it celebrated its 10th birthday, successfully entered the medical market, received the Investors in People award and won the Dyson award for Engineering in the 2005 Wiltshire Business of the Year awards.

MLE, a developer of specialist electronics systems has grown organically over the past 10 years. The company has been involved in a selection of wide-ranging projects from developing Greyworld’s moving sculpture 'The Source', commissioned by The London Stock Exchange to undertaking development for Ferrari’s F1 team. MLE is aiming for accelerated growth and has decided to focus a large amount of its efforts on developing electronics for the medical market. Key to supporting this aim will be the continued recruitment of quality personnel and precise targeting of clients.

MLE’s image has been developed to better reflect its core strengths in creative thinking & smart electronics development, underpinned by the employment and development of quality people. Mike Lloyd, Managing Director of MLE comments,
“Our previous image had served us well in getting to where we are today, however as we continue to grow and improve our offering to our clients, we felt we needed something a little fresher. The new image better reflects where we are going and the excellent team we now have in place.”

The new image follows MLE’s success in winning the Dyson award for Engineering at the recent Wiltshire Business of the Year Awards. Mike Lloyd goes on to say,
“We have worked hard over the past year to consolidate our strengths, focusing on our engineering processes and our business culture, which was recognised in the Wiltshire Business of the Year Awards. Developing a new image builds upon this success and we feel that we are now ready to really things step up a gear at MLE as we enter the new financial year and strive for further growth.”
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Editor’s Notes: ML Electronics is Wiltshire-based SME specialising in electronic product development and manufacture. They have a wide range of design experience including embedded systems, DSP, power technology, motor drives, instrumentation, industrial control, communications and software. Originally based in a small countryside barn, husband-and-wife team: Mike and Sharon Lloyd started the company with a modest government grant in 1995. Today the company operates out of a purpose-built complex and can count Ferrari’s Formula 1 team amongst its portfolio of clients. Clients in the medical, aerospace, automotive, commercial industrial and HVAC markets have all benefited from MLE’s strength in integrating their wide range of electronics expertise.

Contact: Peter Stanforth, Marketing Director 0870 835 8416 info@ml-electronics.co.uk


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